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Our Community at MOR

Check out the businesses at that call MOR home! Market on River is home to restaurants, food vendors, sustainable shopping experiences, and even a hair studio! Learn more about them and their hours of operation below. If you're interested in becoming a MOR vendor, click here.

 

Honoring our values, all food vendors are required to source 15% of their products from Wisconsin producers. 

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Craft coffee and more! Clean Craft Flavored Coffee free from toxins and other BS ingredients!

M, T, W,Th, F, Sat - 6:30am to 3pm Sunday - 8am to 1pm 

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The Mercantile is a store at our Market on River that will feature local products from Wisconsin Farmers Union members.

M, T - Closed W, Th - 11am to 2pm | F - 11am to 6pm | Sat - 10am to 5pm | Sun - 9am to 1pm

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Handmade boutique where every piece is a unique creation!

Regular hours - Coming Soon!

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JimBob’s offers delicious, simple pizza made with fresh, quality ingredients as well as strombolis, calzones, manjare rolls and subs, and more!

T, W, Th, F, Sat  - 10:30 am to 7 pm

Sun, M - Closed

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Midnight Ivy offers cozy, cute fashion and bookish finds that blend comfort, style, and a touch of whimsy for every book lover.

M, W, Th - Closed | T, F - 5 to 8pm Sat - 10am to 5pm | Sun - 9am to 1pm

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Vietnamese cuisine including banh mi, pho, and spring rolls with more than a dozen boba tea flavors

T, W, Th, F, Sat - 11am to 8pm

Sun, M - Closed

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Fill up on high-quality products, and shop non-toxic and sustainably sourced items in plastic free packaging.

M, T - ClosedW, Th - 10 am to 4 pm |

F , Sat  - 10 am to 5 pm | Sun - 9 am to 1 pm

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Organix by Melissa is a one-chair hair salon featuring Organic Color Systems — an innovative and natural approach to hair color!

Reach out directly for appointment availability.

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Specialty burgers, hand cut fries, craft beer and cocktails!

Open Daily - 11am to 8pm

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Jackie Boos

Facilities Director

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Contact me for event space & apartment rentals, vendor leases, and anything else MOR!

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Julia Keegan

Community Engagement Manager

Contact me for pop-up markets, The Mercantile Store, marketing, and community events!

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Michelle Thiede

Kitchen Steward

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Contact me for Commercial Kitchen Use & Questions!

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Danielle Endvick

Wisconsin Farmers Union Executive Director

Busy as always — this team is your go-to crew! ←​

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How you can do MOR

Become a MOR Vendor
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If you are a food or business professional ready to join a vibrant community-driven space, we invite you to seize this exceptional opportunity.

Current Openings:

  • Kitchen Space

  • 'Horse Stable' Space

  • Business Office Space

Sell Products at MOR
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The Mercantile is retail space featuring WFU members' products. 

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For the first phase of The Mercantile, we are on the hunt for shelf-stable, value-added, Wisconsin-made products like maple syrup, honey, preserves, etc.

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Join MOR for a Market
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Wisconsin Farmers Union will be hosting seasonal markets at MOR featuring local farmers and producers.

 

Click below to learn more about how you can have booth space at a future market! 

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Join our mailing list for updates

Thanks for submitting!

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128 W. River Street

Chippewa Falls, WI 54729

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© 2025 by Wisconsin Farmers Union

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